Document Type

Syllabus

Publication Date

Summer 2002

Abstract

Course syllabus for MGMT 469A Business Policy

Course description: Business strategy and policy is a capstone course designed to develop students' abilities to integrate functional perspectives (i.e., management, accounting, finance, etc.) toward the management of an entire firm. The approach taken, hence, is that of general managers and corporate level executives, not of an accountant, a market specialist, or even a corporate VP of finance. We will evaluate functional-level, business-level and corporate-level strategies and policies as they relate to the overall performance of the firm within its environment, through case studies and computer simulation project we perform in this class.

Comments

MGMT 469A

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